If you didn’t know, when you watch the news, you are not the customer, you are the product. TV and radio networks make their money by selling advertising time to companies. The more viewers that a network has watching its news programs, the more those networks can charge companies to advertise. You, the viewer, are the product the network sells to advertisers to make that money. This means networks have a financial incentive to create programming that keeps you watching, and sensational, enraging news is much more interesting than everyday, boring details. It’s hard for any of us to watch the news and keep a long-term perspective, but you’re going to have to disregard much of what you hear in the news in order to be a savvy investor, and having a plan grounded in reality and a long-term outlook can help. I’d love to talk with you more about your future plans, so contact me to set up a time to chat. You can also look at my blog where you’ll find more videos like this to help you become an educated investor.
Video - Media
